Privacy Policy

This privacy policy explains how Cupcakes Gourmet makes use of and protects any information that you provide while using my food based baking blog CupcakesGourmet.com

 

At any given point of time, if information from you is asked to identify you as the reader of this blog from this blog, you can be assured that the information provided by you will be used as per the privacy policy that has been enlisted below.

Cupcakes Gourmet may change this policy occasionally but this will also be reflected by a change in this very page. I would recommend that you skim through this page regularly to ensure that you are satisfied with the changes and let me know immediately if there is any point that you are unhappy with, so I can review it and change it to suit your needs. This policy is effective from May 2017.

WHAT WE COLLECT

  1. We may collect information as follows:
  2. Contact information like Name, Email address
  3. Information relating to demographics such as postcode, preferences and interests
  4. Other information relevant to customer surveys and/or offers

 

WHAT WE DO WITH THE INFORMATION WE GATHER

We require this information as it helps us to better understand your needs and provide you with an experience that will be enjoyable and positive for you. Specifically, the reasons involved for this are:

We may use the information to improve the quality of our products and/or services.

We may periodically send newsletters outlining the publishing of a new post, offering of a new product or service or other information which we think may be of interest to you by using the email address which you have provided.

We may also use your information to contact you for market research purposes. This helps us craft better quality content that can add more value to you as my reader.

We may contact you by email only.

We may use the information from the survey to make customizations to the website so that your interests are given a priority.

SECURITY

We are committed to ensuring that your information is secure. In order to prevent unauthorized access or disclosure, we have put in place suitable physical, electronic and managerial procedures to safeguard and secure the information we collect online.

HOW WE USE COOKIES

A cookie is a small file which asks permission to be placed on your computer’s hard drive. Once you agree, the file is added and the cookie helps analyze web traffic or lets you know when you visit a particular site. Cookies allow web applications to respond to you as an individual. The web application can tailor its operations to your needs, likes and dislikes by gathering and remembering information about your preferences.

 

We use traffic log cookies to identify which pages are being used. This helps us analyze data about web page traffic and improve our website in order to tailor it to customer needs. We only use this information for statistical analysis purposes and then the data is removed from the system.

Overall, cookies help us provide you with a better website, by enabling us to monitor which pages you find useful and which you do not. A cookie in no way gives us access to your computer or any information about you, other than the data you choose to share with us.

You can choose to accept or decline cookies. Most web browsers automatically accept cookies, but you can usually modify your browser setting to decline cookies if you prefer. This may prevent you from taking full advantage of the website.

ADVERTISING

Cookies are often served by advertisers as well. We cannot control these cookies but you can, at the same time, be assured that this does not harm you or your privacy in any way, whatsoever.

We may use advertising services to help you get an all round experience on the website, one of these being Google AdSense. These vendors may use cookies, web beacons, or similar technologies to serve you advertisements tailored to interests you have shown by browsing on this and other sites you have visited, to determine whether you have seen a particular advertisement before and to avoid sending you duplicate advertisements. In doing so, these vendors may collect non-personal data such as your browser type, your operating system, Web pages visited, time of visits, content viewed, ads viewed, and other clickstream data. The use of cookies, web beacons, or similar technologies by these advertising service vendors is subject to their own privacy policies, not ours, and Service Provider disclaims all liability in connection therewith.

LINKS TO OTHER WEBSITES

Our website may contain links to other websites that may be of interest to you. However, upon leaving our website, we can not guarantee or have any control over how your personal information will be used by these websites. Therefore, it is not our responsibility when it comes to your privacy from sharing information on websites that is not CupcakesGourmet.com. Also, please not that these external websites are not governed by the privacy policy of Cupcakes Gourmet. It is your responsibility to be cautious when browsing through such websites and ensure that they have a privacy policy in place.